diff --git a/CONTRIBUTING.md b/CONTRIBUTING.md
index adc791658..54862f595 100644
--- a/CONTRIBUTING.md
+++ b/CONTRIBUTING.md
@@ -9,7 +9,7 @@ For simplicity etcd discussions happen on coreos-dev and in #coreos-dev.
 As the community grows we will move to a dedicated mailing list and IRC channel.
 
 - Email: [coreos-dev](https://groups.google.com/forum/#!forum/coreos-dev) 
-- IRC: [#coreos](irc://irc.freenode.org:6667/#coreos) IRC channel on freenode.org
+- IRC: #[coreos](irc://irc.freenode.org:6667/#coreos) IRC channel on freenode.org
 
 ## Getting Started